Full Conference Pass

A Full Conference Pass - Includes all sessions, networking activities, access to both EXPO Halls, and the Sunday Networking and Tuesday Retail Awards Luncheon. Download a BIG Show 2014 registration form (pdf).
Individual Registration Rates
NRF (and Divisions) Members
Preview by Aug 9
Early by Oct 4
Advance by Nov 29
Standard by Jan 3
On-Site After Jan 3
$1,275 Retail Members First Pass*
Preview by Aug 9
Early by Oct 4
Advance by Nov 29
Standard by Jan 3
On-Site After Jan 3
Preview by Aug 9
Early by Oct 4
Advance by Nov 29
Standard by Jan 3
On-Site After Jan 3
Retail Member Team Rates
Rate per member, 5 or more registering at one time
International Delegations Rates
Rate per person, 10 or more registering at one time
* Retail Member First Pass does not count toward team or delegation registrations. A $325 fee will be assessed for no-shows.


Includes access to all activities and programs on both EXPO Halls during regular hours, as well as the Opening Night Reception. Learn more about what the EXPO Pass offers. Download a BIG Show 2014 registration form (pdf). The Free EXPO Only Pass may NOT be used by non-retailers or exhibiting companies.
Retailer, CPG and Visual Merchandiser/Store Designer
EXPO only Pass
EXPO only Pass

Student & Educator Program

The Student and Educator passes include access to the NRF Foundation Student Program and all BIG Show sessions, access to both EXPO Halls, Sunday Networking Luncheon and the Retail Awards Luncheon. A current School ID is required for badge pick-up.
A Student Pass — Students must be a member of NRF Student Association through the College and University Partner program.

To register, contact Shaquayla Mims
Educator Pass

To be eligible for the educator rate, your primary occupation must be instructing students in a public or private college or university, junior or community college, or career/vocational school. All Educator registrations are subject to verification. View more information on our definition of an Educator. Questions, contact Shaquayla Mims

Press Pass



To register as press you must be a working member of the news media (editorial), or an industry analyst. Publishers, account representatives, sales executives, newsletter authors or any type of general manager are not considered as press. Please read NRF’s media/analyst accreditation policy before applying for a press pass. In some cases we may ask you to submit credentials before your press pass can be confirmed. Please note: President George W. Bush's session is CLOSED to industry analysts and members of the press.

Online press registration to close Thursday, January 9th at 7:00pm. Registrations after that date can be processed onsite at the Press Registration Counter in the Jacob K. Javits Convention Center.

Add-Ons - additional fees apply

Conference registration (full, expo only, student or educator) is required for these programs. You can select these events at the completion of your registration. Upgrade your current individual registration now. Retail team members can also upgrade their current registrations.
Self-Guided Store Tour (includes map)
Learn more about the Store Tour and the stores and neighborhoods to be toured. Tour is available in English and Portuguese. You can select the tour at the completion of your registration. Or, upgrade your current individual registration to include a tour. Retail team members can also upgrade their current registrations. Instructions for the Tour download will be emailed upon registrating and must be completed from your own computer, prior to arriving at the Javits Center.
$199 (MP3 player + headphones)
$99 (download only)
Sponsored by:

Omnico Digipos

Video Presentation Package includes video of educational sessions (as released for inclusion)
Review the more than 45 educational sessions available in the package and on NRF Session Replay post-show. Video of select sessions, as approved by the speakers, are available for purchase in the Video Presentation Package
Full Conference Attendee Post-Show
EXPO Only Attendee

Convention Rules & Regulations

To help foster the professional business environment of the Convention, NRF Convention Rules must be followed at all times. Read all the Convention Rules & Regulations.


NRF membership has its privileges. Learn more about the benefits of retail and non-retail membership.